Marcell Nimführ / Kollektiv Fischka
Marcell Nimführ / Kollektiv Fischka
Marcell Nimführ / Kollektiv Fischka
Wien Mitte/ Julia Landsiedl

Programme Partners

Exhibition

SHOPPING SPOTTING together in the Habitat Mall

WIEN MITTE – The Mall, Julia Landsiedl + | Strategic Design & Storytelling

25.9.–4.10.2015

The participants went on safari through a unique habitat in a charmingly conceived discovery tour through the shopping center WIEN MITTE – The Mall. Choosing strategic vantage points, designer Julia Landsiedl enabled the people to observe a shopping species that because of the virtual competition is becoming extinct, along with its predatory behavior to its quarry. The tour included the opportunity to have a look both backstage and from the shopping center roof.