Programme Partners

Presentation

NEW WATCH COLLECTION DESIGNED BY KONSTANTIN GRCIC

Rado, Konstantin Grcic

30.9.–8.10.2016

“Timing is discipline, but also something quite sensual, elegant,” says Konstantin
Grcic. Highly sensuous and yet with the fastidious discipline of one of the most
renowned industrial designers in the world: These were also the manifest qualities of the new Ceramica watch – also his design – that Rado launched in Austria on the occasion of the VIENNA DESIGN WEEK 2016. By means of precisely aligned stands, Konstantin Grcic showcased this watch in the
shop window of the Rado Boutique, which was simultaneously the starting point of exclusive Rado guided tours: VIENNA DESIGN WEEK director Lilli Hollein and her team extended an invitation to compact guided tours of their own very personal festival highlights.