Design represents much more than planning and shaping material goods. The fact that design, for example, can improve the world was shown by the social businesses GOODGOODs, magdas DESIGN, NUT & FEDER, and zerunianandweisz for MBQ. All four link the work of designers and manual skills of individuals in extraordinary life situations – placing them and their potential and abilities in the focus. Thanks to high-quality products and professional sales, they often enjoy considerable appreciation for their work and even concrete opportunities for integration. BUY SOCIAL DESIGN is four initiatives united in a meaningful pop-up shop. Four initiatives that, together or individually, are always more than welcome at the VIENNA DESIGN WEEK.