MASTER OF MATERIALS
How innovative design and material art can be harmonized at the highest level was made visible by Rado in a setting with a complex design. Framed by a wall installation by Louisa Köber and the design studio POLKA, which took up the color spectrum and haptics of the chronometers on display through shimmering square scales, were highlights from the Swiss watch manufacturer’s repertoire. This was demonstrated by the “True Thinline Nature Collection,” which was inspired by nature. Its colors, lush green, vibrant blue, and rich brown, are extremely difficult to produce consistently in high-tech ceramics. A second focus was the CeramosTM, a material designed by Rado, which is 90 percent ceramic and 10 percent alloy. This makes the “DiaMaster Ceramos” watches especially robust and scratch resistant, while they’re also extremely light and comfortable to wear. By the way, the colorful sheen is part of the material and will never fade or lose its brilliance. As always, a glamorous showcase with its finger on the pulse of time!