ZIMMER is both a concept store and a co-working space in the heart of the Seventh District. Markus Rauer established the space in 2016 with the vision of combining timeless design with modern work. During VIENNA DESIGN WEEK 2020, ZIMMER invited visitors to venture beyond the large glass façade of the store and immerse themselves in the relaxed atmosphere of the inspiring interior. The host was delighted to serve his guests a glass of prosecco, while he philosophized with them about his design expertise, the characters who are always coming and going at ZIMMER, and the wide range of products on display. ZIMMER is a brand ambassador for Artek – which, since 2013, has been part of the family company Vitra from Switzerland, the Guest Country of this year’s VIENNA DESIGN WEEK – and an agent for the German lighting brand Midgard. During the festival, the 400 square meter store was a meeting place for Finnish furniture, in all its diversity, and lighting design with a history stretching back over a century. A particular highlight was the presentation of Midgard’s new “AYNO” range, which was designed by Stefan Diez and Diez Office.