RADO MOVING MATERIALS 2025

VIENNA DESIGN WEEK/esel.at /Joanna Pianka

The Swiss watch manufacturer Rado is known for the independent and visionary design of its watches and the use of revolutionary materials. The brand is a relevant and dynamic player on the international design scene and is particularly proud of its collaborations with international designers. As a long-standing partner of the VIENNA DESIGN WEEK, Rado is once again contributing to the festival programme this year.

What has connected Rado and the VIENNA DESIGN WEEK since the beginning of their partnership is the support of up-and-coming design talent. Following on from the last two years, the RADO MOVING MATERIALS competition will give six designers from the field of motion design the opportunity to present their installations, specially produced for the video wall in the Rado Boutique in Vienna (Kärntner Straße 18), to a wide audience. 

From March to August, a new animation will be shown for one week each month. All the animations will then be shown again in the VIENNA DESIGN WEEK 2025 programme from 26 September to 5 October - and it will be announced which of the six projects has won the RADO MOVING MATERIALS prize.

WATCH ALL THE VIDEOS HERE

The six participants: 
27.3.2025 Jakob Jakubowski(AT)
24.4.2025 Alexandra Dzhiganskaya (UA/AT)
22.5.2025 Gabrielle Schauerhuber (BRA)
26.6.2025 Vincent Wagner (AT)
31.7.2025 Celine Hurka (NL)
28.8.2025 Verena Repar (AT)


FOLGE 1: KUBAKUB
DIE SCHAIBE

‘Die SchAIbe’ is a paradoxical experiment between chance and control. On a rotating surface that is simultaneously a clock face, a model of the world and an AI projection, a figure wanders through fragments of a de-centred reality. The work is not only a video, but also a threshold space that raises questions: Are we the observers - or the observed? The figure, a Sisyphus of the digital age, does not run through time, but is trapped in it. Material worlds mutate under this pressure: precision becomes a façade behind which chaos lurks. The work does not celebrate technology, but exposes it as an archived belief in progress and control. In the end, all that remains is the realisation that we are pilgrims on a disc whose edge has long since slipped into the algorithm.’ - Kubakub

KUBAKUB

The artistic pseudonym of Jakob Jakubowski, a Viennese architect, 3D artist and filmmaker whose work oscillates between the tangible and the virtual. A graduate of the Academy of Fine Arts Vienna (2022), with a degree in art and architecture, Kubakub combines disciplines to create immersive narratives that challenge conventional perceptions of space and form. For Kubakub, the virtual world is a laboratory for social reinvention. His projects explore how digital landscapes can promote emancipatory forms of expression - a dialogue between Vienna's municipal building heritage and speculative visions of the future.


FOLGE 2: Alexandra Dzhiganskaya
NEVER NOT MOVING

“In ”Never Not Moving", we explore the pulsating life against the backdrop of the majestic Alps. The animation unfolds in an endless loop, capturing the unstoppable flow of time. Each character embodies their own pace and rhythm, emphasizing the different ways we experience life despite sharing the same vast world. This evocative scene celebrates the rhythm of life and reminds us that we are all part of a larger narrative. It invites the viewer to reflect on their relationship with time and appreciate the beauty of movement in all its forms." – Alexandra Dzhiganskaya

ALEXANDRA DZHIGANSKAYA

Alexandra is an award-winning Ukrainian animation filmmaker, visual artist, director and illustrator currently based in Vienna. She holds a Master of Arts from the University of Applied Arts in Vienna and is passionate about creating captivating visual narratives and atmospheres that leave a lasting impression. In her work she combines reality and drawing and explores collective and personal memories.