NEU/ZEUG makes porcelain shine. NEU/ZEUG, a new label for high-quality designed and sustainably produced lamps from Upper Austria, is a result of the cooperation between the designers of the studio Lucy.D, Barbara Ambrosz and Karin Santorso, and Beate Seckauer, owner of Porzellanmanufaktur Neuzeughammer. Production of the joint venture NEU/ZEUG’s first collection, “Pearls,” began in 2017 after a successful crowdfunding campaign. And now it’s being developed further! By hand and with the aid of 3-D printing. Most importantly: Aesthetics, function, and intelligent production processes are the focus of the experiments and the new light objects.