What is the relationship between the designed environment and our understanding of gender roles? Which design strategies can lead to the development of diverse, gender-neutral and gender-specific products? And how can all this be brought together under the broad term of gender-sensitive design? During the last academic year, two courses at the New Design University St. Pölten (NDU) – the bachelor's course Manual & Material Culture and the master's course Interior Design & Visual Communication – addressed the slogan that has given this exhibition its name. The result is a show that documents research into and the debate about gender diversity. It brings together works from students that trigger discussion about such issues as body image or unequal pay and investigate the diversity and relevance of the issue amongst the various disciplines: from gentlemen's engagement rings and body masks, via reflecting objects that alter our sense of perception and ironic breaks with the “tradition” of the pin-up calendar, to spatial concepts and orientation systems.